Occupational Employment and Wages, May 2020

11-2021 Marketing Managers

Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

National estimates for Marketing Managers
Industry profile for Marketing Managers
Geographic profile for Marketing Managers

National estimates for Marketing Managers:

Employment estimate and mean wage estimates for Marketing Managers:

Employment (1)	Employment RSE (3)	Mean hourly wage	Mean annual wage (2)	Wage RSE (3)
270,200	1.0 %	$ 74.27	$ 154,470	0.4 %

Percentile wage estimates for Marketing Managers:

Percentile	10%	25%	50% (Median)	75%	90%
Hourly Wage	$ 35.88	$ 48.89	$ 68.35	$ 92.19	(5)
Annual Wage (2)	$ 74,620	$ 101,690	$ 142,170	$ 191,760	(5)

Industry profile for Marketing Managers:

Industries with the highest published employment and wages for Marketing Managers are provided. For a list of all industries with employment in Marketing Managers, see the Create Customized Tables function.

Industries with the highest levels of employment in Marketing Managers:

Industry	Employment (1)	Percent of industry employment	Hourly mean wage	Annual mean wage (2)
Management of Companies and Enterprises	38,180	1.58	$ 77.44	$ 161,070
Computer Systems Design and Related Services	20,030	0.91	$ 82.22	$ 171,020
Management, Scientific, and Technical Consulting Services	19,420	1.28	$ 73.58	$ 153,040
Advertising, Public Relations, and Related Services	8,960	1.97	$ 77.58	$ 161,360
Credit Intermediation and Related Activities (5221 and 5223 only)	8,290	0.41	$ 73.73	$ 153,360

Industries with the highest concentration of employment in Marketing Managers:

Industry	Employment (1)	Percent of industry employment	Hourly mean wage	Annual mean wage (2)
Lessors of Nonfinancial Intangible Assets (except Copyrighted Works)	580	2.73	$ 69.54	$ 144,630
Other Information Services	7,130	2.05	$ 89.17	$ 185,470
Advertising, Public Relations, and Related Services	8,960	1.97	$ 77.58	$ 161,360
Management of Companies and Enterprises	38,180	1.58	$ 77.44	$ 161,070
Software Publishers	7,370	1.51	$ 80.53	$ 167,500

Top paying industries for Marketing Managers:

Industry	Employment (1)	Percent of industry employment	Hourly mean wage	Annual mean wage (2)
Cable and Other Subscription Programming	630	1.26	$ 96.27	$ 200,240
Other Information Services	7,130	2.05	$ 89.17	$ 185,470
Aerospace Product and Parts Manufacturing	970	0.19	$ 89.06	$ 185,250
Scientific Research and Development Services	5,880	0.78	$ 88.92	$ 184,950
Oil and Gas Extraction	420	0.34	$ 88.10	$ 183,240

Geographic profile for Marketing Managers:

States and areas with the highest published employment, location quotients, and wages for Marketing Managers are provided. For a list of all areas with employment in Marketing Managers, see the Create Customized Tables function.

States with the highest employment level in Marketing Managers:

State	Employment (1)	Employment per thousand jobs	Location quotient (9)	Hourly mean wage	Annual mean wage (2)
California	42,140	2.56	1.32	$ 85.07	$ 176,940
Illinois	21,930	3.90	2.01	$ 67.44	$ 140,270
New York	21,740	2.50	1.29	$ 93.72	$ 194,940
Texas	18,060	1.49	0.77	$ 74.53	$ 155,010
Massachusetts	17,310	5.17	2.66	$ 73.62	$ 153,130

States with the highest concentration of jobs and location quotients in Marketing Managers:

State	Employment (1)	Employment per thousand jobs	Location quotient (9)	Hourly mean wage	Annual mean wage (2)
Massachusetts	17,310	5.17	2.66	$ 73.62	$ 153,130
Illinois	21,930	3.90	2.01	$ 67.44	$ 140,270
Connecticut	5,770	3.74	1.93	$ 75.22	$ 156,470
District of Columbia	2,570	3.74	1.93	$ 81.40	$ 169,320
Minnesota	8,000	2.95	1.52	$ 72.51	$ 150,820

Top paying states for Marketing Managers:

State	Employment (1)	Employment per thousand jobs	Location quotient (9)	Hourly mean wage	Annual mean wage (2)
New York	21,740	2.50	1.29	$ 93.72	$ 194,940
New Jersey	11,120	2.94	1.51	$ 86.66	$ 180,250
California	42,140	2.56	1.32	$ 85.07	$ 176,940
Virginia	5,280	1.43	0.74	$ 84.92	$ 176,640
Colorado	4,050	1.57	0.81	$ 82.76	$ 172,140

Metropolitan areas with the highest employment level in Marketing Managers:

Metropolitan area	Employment (1)	Employment per thousand jobs	Location quotient (9)	Hourly mean wage	Annual mean wage (2)
New York-Newark-Jersey City, NY-NJ-PA	28,360	3.21	1.65	$ 93.77	$ 195,030
Chicago-Naperville-Elgin, IL-IN-WI	19,640	4.50	2.32	$ 68.69	$ 142,870
Boston-Cambridge-Nashua, MA-NH	16,010	6.15	3.17	$ 74.50	$ 154,960
Los Angeles-Long Beach-Anaheim, CA	14,880	2.56	1.32	$ 77.25	$ 160,680
San Francisco-Oakland-Hayward, CA	11,350	4.87	2.51	$ 94.36	$ 196,260
Atlanta-Sandy Springs-Roswell, GA	7,970	3.03	1.56	$ 70.03	$ 145,660
Washington-Arlington-Alexandria, DC-VA-MD-WV	7,750	2.56	1.32	$ 84.55	$ 175,860
San Jose-Sunnyvale-Santa Clara, CA	7,340	6.65	3.43	$ 101.54	$ 211,210
Dallas-Fort Worth-Arlington, TX	7,080	1.97	1.02	$ 74.99	$ 155,980
Minneapolis-St. Paul-Bloomington, MN-WI	7,000	3.78	1.95	$ 74.13	$ 154,180

Metropolitan areas with the highest concentration of jobs and location quotients in Marketing Managers:

Metropolitan area	Employment (1)	Employment per thousand jobs	Location quotient (9)	Hourly mean wage	Annual mean wage (2)
San Jose-Sunnyvale-Santa Clara, CA	7,340	6.65	3.43	$ 101.54	$ 211,210
Bridgeport-Stamford-Norwalk, CT	2,470	6.55	3.37	$ 87.25	$ 181,490
Boston-Cambridge-Nashua, MA-NH	16,010	6.15	3.17	$ 74.50	$ 154,960
San Francisco-Oakland-Hayward, CA	11,350	4.87	2.51	$ 94.36	$ 196,260
Portland-South Portland, ME	930	4.72	2.43	$ 52.40	$ 109,000
Chicago-Naperville-Elgin, IL-IN-WI	19,640	4.50	2.32	$ 68.69	$ 142,870
Portsmouth, NH-ME	390	4.35	2.24	$ 61.49	$ 127,890
Portland-Vancouver-Hillsboro, OR-WA	4,410	3.86	1.99	$ 65.90	$ 137,080
Durham-Chapel Hill, NC	1,180	3.80	1.96	$ 74.28	$ 154,500
Minneapolis-St. Paul-Bloomington, MN-WI	7,000	3.78	1.95	$ 74.13	$ 154,180