Fundraisers

Summary

Fundraisers plan and oversee campaigns and events to raise money and other donations for an organization.

Quick Facts: Fundraisers
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What Fundraisers Do

Fundraisers organize events and campaigns to raise money and other kinds of donations for an organization.

Work Environment

Fundraisers work primarily for nonprofit organizations, including educational institutions, religious organizations, health research foundations, social services organizations, and political campaigns. Most work full time.

How to Become a Fundraiser

Fundraisers typically need a bachelor’s degree and strong communication and organizational skills. Employers generally prefer candidates who have studied public relations, journalism, communications, English, or business.

Pay

Job Outlook

Overall employment of fundraisers is projected to grow $pc.toString().replaceAll("^\-","") percent from 2020 to 2030, $gra.

About $tools.number.format('#,###',$op) openings for fundraisers are projected each year, on average, over the decade. Many of those openings are expected to result from the need to replace workers who transfer to different occupations or exit the labor force, such as to retire.

State & Area Data

Explore resources for employment and wages by state and area for fundraisers.

Similar Occupations

Compare the job duties, education, job growth, and pay of fundraisers with similar occupations.

More Information, Including Links to O*NET

Learn more about fundraisers by visiting additional resources, including O*NET, a source on key characteristics of workers and occupations.

What Fundraisers Do

Fundraisers must create a strong fundraising message that appeals to potential donors.

Fundraisers organize events and campaigns to raise money and other kinds of donations for an organization. They also may design promotional materials and increase awareness of an organization’s work, goals, and financial needs.

Duties

Fundraisers typically do the following:

• Research prospective donors
• Create a strong fundraising message that appeals to potential donors
• Identify and contact potential donors
• Use online platforms to raise donations
• Organize campaigns or events to solicit donations
• Maintain records of donor information
• Evaluate the success of previous fundraising events
• Train volunteers in fundraising procedures and practices
• Ensure that all legal reporting requirements are satisfied

Fundraisers plan and oversee campaigns and events to raise money and other kinds of donations for an organization. They ensure that campaigns are effective by researching potential donors and examining records of those who have given in the past.

Fundraisers who work for political campaigns must be knowledgeable about campaign finance laws, such as the contribution limits of an individual giving to a specific candidate.

The following are examples of types of fundraisers:

Annual campaign fundraisers solicit donations once a year for their organization. Many nonprofit organizations have annual giving campaigns.

Capital campaign fundraisers raise money for a specific project, such as the construction of a new building at a university. Capital campaigns also raise money for renovations and the creation or expansion of an endowment.

Major-gifts fundraisers specialize in face-to-face interaction with donors who can give large amounts.

Planned-giving fundraisers solicit donations from those who are looking to pledge money at a future date or in installments over time. These fundraisers must have specialized training in taxes regarding gifts of stocks, bonds, charitable annuities, and real estate bequests in a will.

Work Environment

Fundraisers spend much of their time communicating with potential donors.

Most fundraisers raise funds for an organization which employs them directly, although some fundraisers work for consulting firms that have many clients.

Fundraisers spend much of their time communicating with other employees and potential donors, either in person, on the phone, or through email.

Some fundraisers may need to travel to locations where fundraising events are held. Events may include charity runs, walks, galas, and dinners.

Work Schedules

Most fundraisers work full time. Some attend fundraising events on nights and weekends, possibly requiring additional hours.

How to Become a Fundraiser

Fundraisers typically need a bachelor's degree and strong communication skills.

Fundraisers typically need a bachelor’s degree and strong communication and organizational skills. Employers generally prefer candidates who have studied public relations, journalism, communications, English, or business.

Education

Although fundraisers have a variety of academic backgrounds, employers typically prefer a candidate with a bachelor’s degree in public relations, journalism, communications, English, or business. Degrees in other subjects also may be acceptable.

Other Experience

Internships and previous work experience are important in obtaining a paid position as a fundraiser. Many fundraising campaigns rely on volunteers having face-to-face or over-the-phone interaction with potential donors. It is important for the fundraiser who organizes the campaign to have experience with this type of work.

Licenses, Certifications, and Registrations

Laws vary by state, but many states require some types of fundraisers to register with a state authority. Check with your state for more information.

Advancement

Fundraisers can advance to fundraising manager positions. However, some manager positions may also require a master’s degree, in addition to years of work experience as a fundraiser.

Important Qualities

Communication skills. Fundraisers need strong communication skills to clearly explain the message and goals of their organization so that people will make donations.

Detail oriented. Fundraisers must be detail oriented because they deal with large volumes of data, including lists of people’s names and phone numbers, and must comply with state and federal regulations. Failing to do so may result in penalties.

Interpersonal skills. Fundraisers need strong interpersonal skills to develop and maintain relationships with donors. 

Organizational skills. Fundraisers manage large campaigns and events. They must have strong planning and organizational skills in order to succeed.

Pay

Most fundraisers work full time. Some attend fundraising events on nights and weekends, possibly requiring additional hours.

Job Outlook

Overall employment of fundraisers is projected to grow $pc.toString().replaceAll("^\-","") percent from 2020 to 2030, $gra.

About $tools.number.format('#,###',$op) openings for fundraisers are projected each year, on average, over the decade. Many of those openings are expected to result from the need to replace workers who transfer to different occupations or exit the labor force, such as to retire.

Employment

Employment of fundraisers is projected to grow 9 percent from 2018 to 2028, faster than the average for all occupations. Employment growth will be driven by the continued need of nonprofit organizations to collect donations in order to run their operations.

Many nonprofit organizations are focusing on cultivating an online presence and are increasingly using social media for fundraising activities. As a result, social media platforms have created new avenues for fundraisers to connect with potential donors and to spread their organization’s message.

Job Prospects

Job prospects for fundraisers are expected to be good because organizations are always looking to raise more donations. Candidates with internship or volunteer experience in nonprofit and grantmaking organizations should have better job opportunities.

Contacts for More Information

The Handbook does not have contacts for more information for this occupation.